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A Guide to Color Schemes and Website Palettes

You’ve got a product or service. You’ve got all your business systems in place. You’ve got a website in the works. You might even...

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Are AI and eCommerce Two Peas in a Pod?

. *DISCLAIMER* This article was written by an AI robot meant to sound like a human. . . Okay, our second *disclaimer* is that that’s...

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Why Turnkey Services are Simplifying eCommerce for the Better

You’ve heard realtors and marketers mutter this word countless times: turnkey. What exactly does it mean in the glitzy, growing world of online retail...

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Launching Subscription Commerce for Your Brand

Remember that time you drunkenly purchased HBO Max over the weekend to rewatch The Lord of the Rings trilogy and forgot to cancel it...

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You Better Be Thinking About Retention Marketing

You know that getting new customers is hard. I know that getting new customers is hard. And on and on and on. . So,...

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Overlooked Factors That Make Customers Buy Online

“But what about us?” you might ask desperately hoping that folks stop by the “About Us” or “Our Story” page of your online shop....

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Why Omnichannel Marketing is the Secret Sauce

Recently, one of our writers was perusing trendy glasses on a modest little eyewear site called Warby Parker with a friend. . Writer: “Hold...

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Breaking Down Shopify's 2021 Future of Ecommerce Report

We’re excited. Shopify already did much of the heavy lifting when they released their nifty annual report on ecommerce trends for 2021 titled: “The...

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E-comm in 2020: A Bonkers Year Reviewed

A year that will be remembered, reminisced, cursed, and described to younger generations with head shakes and clenched fists for decades to come.

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The Aftermath: Black Friday & Cyber Monday

The dust has settled. The damage is done. . It’s time to brush aside the rubble and tally this year’s consumer spending for Black...

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TikTok + Shopify: Where E-Commerce Meets Viral Dance Videos

TikTok just went on a shopping spree. . What happens when an ultra-relevant mega company collides with another ultra-relevant mega company? Sweet integrations, apparently....

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Why Black Friday and Cyber Monday Won’t Cut It This Holiday Season

. Trampled. Every year, you read a horrendous story about a clog up of people outside a Walmart waiting for Black Friday like an...

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