Shopify made simple

Why Gift Guides are Important   Online shopping is easier and more competitive than ever before. Often, people don’t notice the holidays creeping up,...

UX design is a cornerstone of modern online retail, yet it’s also a foreign concept to a surprising number of online shop owners.

Think of your brand identity as the queen bee of a colony. .  . She is consulted before anything gets built, moved, or changed, and...

Never force consumers to imagine how your product or service will serve them, tell them exactly how it will.  . Product descriptions are often...

The homepage is where half the battle is fought. It’s where a brand literally shows its true colors, where customers are won, trust is...

When you’re seated at a restaurant and the waiter coolly asks “would you like to add fries or a salad to that order?” you’re...

At Simplistic, we consistently talk about—and obsess over—conversion rate optimization (CRO) and retention marketing. Infact, every successful Shopify shop we’ve consulted has mastered these...

If Shopify is the sturdy trunk of your ecommerce shop, then apps and plugins are the branches, unlocking limitless potential for growth, optimization, and...

The barrier to entry is low—very low.  . It would surprise you how little you need to launch a Shopify site and begin touting...

 After the past few years we’ve had, is anything really certain? We’re not sure.  . What we know to be certain, at least for...

There are websites and then there are experiences. Today, we’re showing you how to achieve the latter, by studying a few of the best...

. Conversion rate optimization (CRO) is perhaps the most crucial factor to keeping your digital doors open. . Think of it as the gas...