Gift Guide Tips from Shopify Experts

Why Gift Guides are Important   Online shopping is easier and more competitive than ever before. Often, people don’...

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The Importance of Strategic UX Design in eCommerce

UX design is a cornerstone of modern online retail, yet it’s also a foreign concept to a surprising number of online ...

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How to Instill Your Brand Identity Into Your Shopify Site

Think of your brand identity as the queen bee of a colony.    She is consulted before anything gets built, moved, or ...

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An Expert Guide to eCommerce Product Descriptions

Never force consumers to imagine how your product or service will serve them, tell them exactly how it will.   Produc...

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Designing Your Shopify Homepage: Best Practices and Strategies

The homepage is where half the battle is fought. It’s where a brand literally shows its true colors, where customers ...

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How to Optimize Your Upsells and Cross-sells on Shopify: Practices for Every Shop

When you’re seated at a restaurant and the waiter coolly asks “would you like to add fries or a salad to that order?”...

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How to Launch and Grow a Subscription Program on Shopify: Get Started Fast

At Simplistic, we consistently talk about—and obsess over—conversion rate optimization (CRO) and retention marketing....

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7 Must-Have Apps and Plugins to Optimize Your Shopify Shop

If Shopify is the sturdy trunk of your ecommerce shop, then apps and plugins are the branches, unlocking limitless p...

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Learn from the Best: Analyzing Shops Built by Simplistic (Part 1)

The barrier to entry is low—very low.   It would surprise you how little you need to launch a Shopify site and begin...

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BFCM 2021 by the Numbers: Shopify’s Record-Breaking Data and Trends Analyzed

 After the past few years we’ve had, is anything really certain? We’re not sure.   What we know to be certain, at lea...

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Lessons from the Best in eCommerce

There are websites and then there are experiences. Today, we’re showing you how to achieve the latter, by studying a ...

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What's a Good Conversion Rate in eCommerce?

Conversion rate optimization (CRO) is perhaps the most crucial factor to keeping your digital doors open. Think of ...

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