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You've Paid to Acquire the Customer. Now Make Them Come Back.
Simplistic builds and manages Email & SMS retention programs for ambitious e-commerce brands — the kind that turn one-time buyers into your most valuable customers.
Acquisition without retention is a leaky bucket.
Most brands at your scale spend heavily to acquire new customers — and then underinvest in bringing them back. The retention program exists, but the flows are out of date, segmentation is basic, and the team doesn't have the bandwidth to fix it.
The result: your email & SMS channel is generating revenue, but nowhere near what it should be. You know it. Your numbers know it.
The good news: retention is the highest-ROI lever most mid-market brands have yet to fully pull.
Retention Programs Built to Compound
We build and manage full-service Email & SMS retention programs on Klaviyo, Attentive, and the retention tools your stack already runs on. That means strategy, flow architecture, segmentation, creative, execution, and ongoing optimization — handled by a team that's done it for brands at your scale.
We audit what exists, rebuild what's broken, and build what's missing. Welcome series, post-purchase, win-back, replenishment, browse abandonment — architected around your customer journey, not a Klaviyo template.
We build segmentation frameworks that go beyond opens and clicks — cohort targeting, purchase behavior, predictive LTV tiers, and cross-channel signals that keep your messaging relevant at every stage of the customer lifecycle.
On-brand, conversion-tested creative — written, designed, and deployed by our team. No chasing freelancers or juggling briefs across three vendors.
Launch support, campaign planning, A/B testing, and performance reporting — so your retention channel moves at the pace your marketing calendar demands.
We build and manage loyalty and referral programs that deepen engagement beyond the inbox. For brands with subscription models, we layer in churn prevention and replenishment strategies designed to protect recurring revenue.
Klaviyo Platinum Partner. Retention-First Thinking.
Klaviyo Platinum Partner — We're among the most credentialed Klaviyo partners in the country. That means direct access to Klaviyo's roadmap, beta features, and partner support — and a team that knows the platform at a technical depth most agencies don't.
Full-funnel context — Because we also build and optimize Shopify stores, our retention team works with real site data. We're not guessing at what's happening on the product page — we know, and we use it.
Senior team, dedicated account management — You work with retention strategists who have managed programs at your scale, not account coordinators running checklists.
Real Results. Real Brands.
Neuro Gum: Neuro Gum came to us with strong acquisition but an underdeveloped retention program. Their first-time customers weren't coming back, email & SMS capture was underperforming, and the team didn't have the bandwidth to build the programs they knew they needed.
We rebuilt their Klaviyo flow architecture from scratch, redesigned capture, launched a loyalty program, and managed ongoing lifecycle strategy and experimentation.
Year 1 results:
- 10x YoY growth in new email & SMS subscribers
- 7x YoY increase in returning customer revenue
- 50,000+ loyalty program members acquired and activated
TRX Training: TRX had a loyal customer base but wasn't converting them across a growing catalog that now included digital subscriptions. International complexity added another layer.
We rebuilt flows across domestic and international business units, launched and scaled SMS, and executed cross-sell/upsell strategies across physical products and digital subscriptions.
Year 1 results:
- 20% YoY growth in retention channel revenue
- 88% YoY increase in SMS-attributed revenue
- 38% YoY increase in returning customer revenue
FAQ
It's actually the most common way we start. We'll run a retention audit first — flows, segmentation, list health, deliverability, creative, and benchmarks for your vertical. From there, we build a prioritized roadmap based on where the highest-impact gaps are. You'll have a clear picture of what's broken and what to fix first before we start any work.
Klaviyo is our primary platform and where our deepest expertise lives — we're a Klaviyo Platinum Partner. We also work with Postscript and Attentive for SMS and have experience with other ESPs depending on the situation. If you're on a platform you want to migrate away from, we handle that too.
Most clients start seeing measurable lift in retention channel revenue within the first 60–90 days as rebuilt flows go live and segmentation tightens. The compounding effect — where your retention program is consistently driving repeat purchase across your full customer base — typically builds over two to three quarters of consistent optimization.
Your retention program should be your most predictable revenue channel.
If it isn't yet, let's talk about why — and what it would take to get it there.
We'll assess your current program and tell you exactly where the gaps are. No commitment required.