![](http://simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930&width=180 180w 199h,//simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930&width=360 360w 398h,//simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930&width=600 600w 664h,//simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930&width=720 720w 796h,//simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930&width=900 900w 995h,//simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930&width=1080 1080w 1194h,//simplistic.com/cdn/shop/files/Bringing_Warmth_to_the_Web.png?v=1716468930 1152w 1274h)
Bringing Warmth to the Web
In a digital age of one-size-fits-all, customers crave authenticity now more than ever. By personalizing the shopping journey and bringing an in-store feel to e-commerce, brands continuously strive for new ways to drive conversions and build consumer loyalty.
In an era of mass marketing and the same generic approaches,
consumers crave more than just personalization, they want:
![](http://simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=180 180w 183h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=360 360w 365h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=600 600w 609h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=720 720w 730h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=900 900w 913h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=1080 1080w 1096h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454 1114w 1130h)
Relevancy
01
![](http://simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=180 180w 183h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=360 360w 365h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=600 600w 609h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=720 720w 730h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=900 900w 913h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=1080 1080w 1096h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454 1114w 1130h)
Authenticity
02
![](http://simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=180 180w 183h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=360 360w 365h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=600 600w 609h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=720 720w 730h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=900 900w 913h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454&width=1080 1080w 1096h,//simplistic.com/cdn/shop/files/card-background-3-V2.png?v=1707491454 1114w 1130h)
Sense of belonging
03
![](http://simplistic.com/cdn/shop/files/Screen_Shot_2022-10-25_at_4.17.43_PM_4.png?v=1716488025&width=180 180w 206h,//simplistic.com/cdn/shop/files/Screen_Shot_2022-10-25_at_4.17.43_PM_4.png?v=1716488025&width=360 360w 412h,//simplistic.com/cdn/shop/files/Screen_Shot_2022-10-25_at_4.17.43_PM_4.png?v=1716488025&width=600 600w 686h,//simplistic.com/cdn/shop/files/Screen_Shot_2022-10-25_at_4.17.43_PM_4.png?v=1716488025&width=720 720w 823h,//simplistic.com/cdn/shop/files/Screen_Shot_2022-10-25_at_4.17.43_PM_4.png?v=1716488025&width=900 900w 1029h,//simplistic.com/cdn/shop/files/Screen_Shot_2022-10-25_at_4.17.43_PM_4.png?v=1716488025 1046w 1196h)
Continuous advancements in data analytics and AI make personalizing the customer journey an effortless process. With brands having access to an abundance of data at their fingertips, understanding consumer preferences, behaviors, and post-purchase patterns has never been easier. By using AI to leverage this data, brands can craft a purchasing journey that’s tailor-made for each individual.
Let the numbers talk:
The current stats on the significance of personalization:
By effectively using Rebuy, cbdMD:
![](http://simplistic.com/cdn/shop/files/Expanding_Horizons.png?v=1716492191&width=180 180w 180h,//simplistic.com/cdn/shop/files/Expanding_Horizons.png?v=1716492191&width=360 360w 360h,//simplistic.com/cdn/shop/files/Expanding_Horizons.png?v=1716492191&width=600 600w 601h,//simplistic.com/cdn/shop/files/Expanding_Horizons.png?v=1716492191&width=720 720w 721h,//simplistic.com/cdn/shop/files/Expanding_Horizons.png?v=1716492191 890w 891h)
From a fresh set of eyeballs landing on your website to post-purchase interactions, Personalization extends far beyond product recommendations. Imagine logging onto your favorite online store and being greeted by recommendations that you swear were handpicked just for you. Or joining a loyalty program that's been crafted perfectly to align with your specific shopping habits and preferences.
That's the kind of customer experience that fosters brand loyalty that can’t be bought.
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