The future of health is clear.

BuildOptimize

Custom Theme Development
UI/UX Design
App & Feature Integrations
Ongoing Support

The future of health is clear.

Beauty & Wellness

Daily essentials with good intentions, for living life or creating it.

Technology partners

About Ritual

Ritual is not about pseudoscience and half-truths. Health fads make their eyes roll. So, when Ritual set out to develop Essential for Women, they wanted something simple, clean, and backed by science. They challenged some of the top scientists to reimagine the daily multivitamin for women. The result is everything a multivitamin should be.

Project Highlights

Ritual was in a bind, and Simplistic stepped up to launch their site in ten days. For 3 years after the initial site launch, Simplistic worked hand in hand with Ritual’s in-house creative team to iterate on the website and create the experience that you see today. Ritual is now one of the world's most successful wellness brands.