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Control Your Online Shop and Kick Amazon To the Curb

 . Here’s a crunchy hypothetical. Your entire adult life, you’ve obsessed over granola. Different brands, flavors, textures, recipes, you name it. . . One day,...

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Curbing Loss of Customers to Amazon (using Shopify)

. Your mom uses them, your neighbor seemingly gets 45 packages a week from them, your girlfriend is always on their site, even your...

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What are the 3 Biggest E-commerce Hurdles?

There’s drama brewing. E-commerce sites are fighting tooth and nail to scoop up brick-and-mortar consumers who have minimal or no access to physical stores...

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Experience is Everything in E-Commerce

We are amidst a seismic shift. One from in-store to online retail. You knew that. For everything from cute pink workout tops to your...

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E-Commerce Continues to Power Through the Pandemic

. Outside. The newly crowned terrifying unknown. . . Is it certain death? No. Is it easier to click and order your next pair of...

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Insights: Some Good News for Ecommerce Merchants

With all of the bad news that comes with a public health crisis like the one we’re all facing today, we thought it would...

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Shopify vs. Wix: E-Commerce Platform Showdown

Using the same criteria from our Shopify vs. Squarespace post -- Templates, Marketing, Blogging & SEO, and Shipping & Payments -- let’s get into...

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Shopify vs. Squarespace: E-Commerce Platform Showdown

With brick-and-mortar retail at a standstill, more business owners than ever are looking to take their businesses online (or scale their existing ecommerce capabilities)....

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CRO Tips & Tricks: Product Page Best Practices

Whether your e-commerce store has one product or hundreds, the product page is the last page a customer visits before making an add to...

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Page-by-Page CRO Tips & Tricks: Part I (Site-wide and Homepage)

This week we’re continuing our conversion rate optimization series with a list of impactful, yet easy-to-implement features across your Shopify site that will set...

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Conversion Rate Optimization (CRO) Basics

We understand that for many product-centric business owners, digging into the data and crunching the numbers isn’t the most exciting or appealing activity. However,...

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Simplistic's Shopify Black Friday & Cyber Monday Strategy Guide

Last year, merchants on Shopify generated more than $1.5 billion in sales during the BFCM weekend. And 2019 should be even bigger — last year there...

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